Yahoo Finance: The Advertising Research Foundation Announces 2026 ARF David Ogilvy Awards Finalists
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David Ogilvy
David Mackenzie Ogilvy was a British advertising tycoon and founder of Ogilvy & Mather. Trained at the Gallup research organisation, he created highly successful advertising campaigns for brands such as Rolls-Royce, Dove soap, and Hathaway shirts, which he attributed to meticulous research into consumer habits. His advertising career has led him to be known as the "Father of Advertising."
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business · British advertising executive (1911–1999) · writer · economist · businessperson · advertising person · entrepreneur · also David Ogilvy, David Ogilvy (businessman), David MacKenzie Ogilvy, Ogilvy
Born 23 June 1911 · Died 21 July 1999 · Q198743
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2026· 1 entry
2024· 1 entry
The Royal Gazette: CG wins twice at David Ogilvy Awards
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2016· 1 entry
Dollars) in his account when he started the agency
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2008· 1 entry
Moviefone: David Ogilvy: Original Mad Man (2008) - Where to Watch
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1999· 2 entries
Died 1999-07-21.
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“At 60 miles an hour the loudest noise in this Rolls-Royce comes from the electric clock.”
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1989· 1 entry
The Ogilvy Group was bought by WPP Group, a British parent company, for $864 million (US) (equivalent to $2,286,110,000 in 2025) in a hostile takeover made possible by the fact that the company group had made an IPO as t
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1977· 1 entry
And to France's Order of Arts and Letters in 1990
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1973· 1 entry
Ogilvy retired as chairman of Ogilvy & Mather and moved to Touffou, his estate in France
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1968· 1 entry
And trustee on the Executive Council of the World Wildlife Fund in 1975
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1967· 1 entry
Awarded Commander of the Order of the British Empire (1967).
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1962· 1 entry
Time called him "the most sought-after wizard in today's advertising industry"
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1955· 1 entry
Coined the phrase, "The customer is not a moron, she's your wife" based on these values
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1952· 1 entry
When he opened his own agency, he billed himself as research director
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1938· 1 entry
Ogilvy persuaded his agency to send him to the United States for a year, where he worked for George Gallup's Audience Research Institute in New Jersey
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1931· 2 entries
Became a kitchen hand at the Hotel Majestic in Paris
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Studied at Christ Church (1929–1931).
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1929· 1 entry
Again won a scholarship, this time in history, to Christ Church, Oxford
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1911· 1 entry
Born 1911-06-23.
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